Farber Group

Problem:

• Outdated brand and website design
• Non-responsive website
• Lack of information hierarchy
• Complex navigation structure
• Low Google ranking for key search terms

Solution:

• Revamp and modernize website content and design
• Enhance keyword density for improved SEO
• Streamline navigation and improve site architecture
• Ensure responsiveness and accessibility (AODA compliance)
• Implement clear information hierarchy and effective CTAs

Role: Design, Production and Art Direction